Privacy Policy

The Connection Journal · Last updated: 2 September 2026

About this policy

This policy describes how Toply Agency AB handles personal data through The Connection Journal website displaying this notice. We publish informational and affiliate content and promote it through Meta Ads. Our pages are hosted on Systeme.io.

1. Who is responsible?

Toply Agency AB is the controller for personal data we process to operate this website, respond to enquiries and administer our affiliate business.

Toply Agency AB
Organisation number: 559301-3336
c/o Oscar Andersson
Smedsbacksgatan 20
115 39 Stockholm, Sweden
Email: oscar@toply.se

2. Information we process

  • Technical information: website requests may include your IP address, browser and device details, requested page, referring page, time and errors. We and our hosting provider process technical data to deliver and secure the website, based on our legitimate interests in running a functioning, secure service.
  • Correspondence: if you email us, we receive your email address, message and any details or attachments you provide. We use these to respond and keep necessary case records, based on our legitimate interests in handling enquiries or a legal obligation where applicable.
  • Affiliate records: an affiliate network may provide campaign identifiers, transaction references, commission amounts and adjustment or refund status. We use these to reconcile referrals and administer our business, based on legitimate interests and applicable accounting or legal obligations.
  • Advertising reports: we use Meta Ads campaign reports, such as impressions, clicks and spend, to evaluate advertising. To the extent reports contain personal data, our basis is our legitimate interest in managing our promotions.

This page has no account registration, email signup, quiz or onsite checkout. We do not collect payment details or information for creating a portrait through this website. Details you provide to a seller are handled by that seller and its providers.

3. Cookies and Meta advertising

We advertise on Facebook and Instagram. Meta handles activity within its services under its Privacy Policy and the choices available to its users.

These pages contain Meta Pixel code configured to send a PageView event to Meta. The Pixel can transmit the visited page, browser and device information, IP address and advertising identifiers, and can use cookies to measure advertising and associate visits with Meta activity.

Optional advertising cookies and tracking require consent where applicable. Consent to optional tracking is separate from using this website or accepting our terms. You can also manage browser cookies and your Meta advertising preferences. Browser controls do not necessarily prevent all technical data from being transmitted.

Systeme.io processes technical requests to deliver and secure these pages and may use necessary platform technologies for those functions. Its privacy information describes its handling of technical information and cookies.

We have not added a quiz, signup form or onsite checkout to this funnel. Contact us at oscar@toply.se with questions about website tracking or your personal data.

4. Providers and external links

Our website platform is Systeme.io, operated by ITACWT Limited in Ireland. Business email services handle correspondence if you contact us. Meta provides our advertising services. Professional advisers and authorities may receive relevant information where necessary and lawful. Providers acting on our instructions require appropriate data-processing arrangements.

Affiliate links may contain our affiliate identifier and campaign identifiers. Following one takes you to ClickBank, the seller or another external service, which may receive technical and referral information and use its own cookies. If you purchase, its checkout providers handle the information you enter. Review the destination’s privacy information and cookie choices; our notice does not replace theirs.

5. International processing

We are based in Sweden. Systeme.io states that it hosts its service on Amazon Web Services servers in Ireland and stores data in the European Union. This does not establish that every associated support or subprocessor activity takes place only in the EEA.

Meta and external affiliate or retail services describe their international processing in their own notices. Where we arrange a transfer outside the EEA, we are responsible for ensuring an applicable lawful safeguard, such as an adequacy decision or Standard Contractual Clauses with necessary supplementary measures. Contact us for details of a transfer affecting your data and the applicable safeguards.

6. Retention

We keep enquiries while handling the matter and directly related follow-up, then delete records no longer needed. Relevant records may be kept longer to meet a legal duty, demonstrate our handling of a privacy request or establish, exercise or defend a legal claim.

Hosting records follow Systeme.io’s service and retention arrangements. Its public notice describes retention by reference to providing services and meeting legal obligations. Copies we retain for a specific technical or security investigation are kept until it and necessary follow-up are complete, unless required for a claim.

Affiliate records are kept through reconciliation and any dispute or adjustment process; records subject to accounting requirements are retained for the applicable statutory period. Identifiable advertising reports are retained while needed to evaluate the campaign or resolve a reporting dispute. When no lawful retention purpose remains, we delete or irreversibly anonymise information; provider backups follow their deletion cycles.

7. Your rights

Depending on the circumstances, you may request access, correction, deletion, restriction or portability of your personal data. You may object to processing based on legitimate interests, object to direct marketing and withdraw consent where relevant.

Email oscar@toply.se to exercise a right. We may request proportionate identity verification and normally respond within one month. If a lawful extension is necessary, we will explain it. You may complain directly to IMY, the Swedish Authority for Privacy Protection, or another competent supervisory authority.

8. Security, children and changes

We use reasonable safeguards appropriate to the processing, but no transmission or storage is completely secure. This site is intended for adults. Contact us if you believe a child has submitted personal information.

We will revise this notice as our practices change and provide additional notice or obtain consent where required.